Trefferliste "Consumer Economics" - alle Bücher

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Richard H. Thaler, Cass R. Sunstein,
Nudge

Der Klassiker der Verhaltensökonomie vollständig aktualisiert Seit der Erstveröffentlichung von Nudge im Jahr 2008 und dem Nobelpreis für Richard Thaler 2017 ist dieses Buch zu einem Klassiker geworden.…

sofort lieferbar

Buch

Peter Witt
Verhaltensökonomik

Die Verhaltensökonomik (Behavioral Economics) als Lehre von den psychologischen Determinanten wirtschaftlichen Entscheidens und Handelns gehört mittlerweile zum festen Kanon der Wirtschaftswissenschaften …

sofort lieferbar

Buch

Rama Bijapurkar
Lilliput Land

A comprehensive three-part framework of structure-behaviour-supply discusses the present and future of India's mega consumption story, the most exciting in the world, with over half of its GDP accounted f…

lieferbar innerhalb 2-3 Wochen

Buch

Maria Wiesner
Alles in Ordnung? - Warum wir vor lauter Aufräumen unser Leben verpassen

Does it really spark joy? Was wirklich hinter unserem Aufräumwahn steckt Ordnung ist das halbe Leben. Wir sortieren, falten, verstauen, und am liebsten misten wir aus und schaffen Platz für neue Dinge. D…

sofort lieferbar

Buch

Nancy Hendricks
Consumer Rights and Protections

A fact-checking resource for understanding the history and evolution of consumer rights and protections in the USA.

lieferbar ab 12.6.2025.

Buch

Naomi Oreskes, Erik M Conway
The Big Myth

The bestselling authors of Merchants of Doubt offer a profound, startling history of one of America's most tenacious-and destructive-false ideas: the "magic of the marketplace."

lieferbar innerhalb 1-2 Wochen

Buch

Richard Deaves
Household Finance

There are many financial decisions that we all must make during our lives, such as how much to save from income on a regular basis in order to fund a comfortable retirement; when insurance and credit are …

lieferbar innerhalb 2-3 Wochen

Buch

Gareth J Harvey
Applied Consumer Psychology

Use this textbook to understand the psychological underpinning of the various challenges marketers face, from packaging and advertising to store design and copywriting, and how to apply them in practice.

Erscheint bald

Buch

Robyn O'Brien
Seeding Innovation

Gen Z and the modern consumer are looking for companies with authenticity--they want transparency and purpose from brands that are future proofing for the planet they're inheriting. With this changing con…

lieferbar innerhalb 2-3 Wochen

Buch

Richard H Thaler, Alex Imas
The Winner's Curse

Nobel Prize winner Richard Thaler and rising star economist Alex Imas explore behavioral economics in this fully updated edition of the seminal work The Winner’s Curse. Why do people cooperate with one a…

Erscheint bald

Buch

Stephen Lowy
Creating Loyalty in Youth Travel

Understand how to attract and retain youth travellers to develop lifelong customer loyalty to travel brands and destinations and increase profitability in the long term.

lieferbar ab 24.6.2025.

Buch

John F Mauldin
The Great Reset

Understand and navigate the coming tumultuous period of political, societal, and economic unrest In The Great Reset, noted financial expert and multiple New York Times best-selling author John Mauldin hel…

lieferbar ab 4.12.2025.

Buch

Nick Mehta, Kellie Capote
Digital Customer Success

Creating a digital product that delivers value is merely the first step in a long path to company success. You must also ensure your customers know how to unlock the value contained within your software. …

lieferbar innerhalb 2-3 Wochen

Buch

Helen Bessant, Brian Dive
Human Resource Practice

Use this book to gain a thorough grounding in the key aspects of human resource management and develop the practical skills needed for a successful career in HR.

Erscheint bald

Buch

Matt Britton
Generation AI

Praise for Generation AI "With fascinating insight, Matt reveals how AI's first native generation will catalyze unprecedented change. His analysis illuminates the path forward in this transformative age-a…

lieferbar ab 6.5.2025.

Buch

Helen Bessant, Brian Dive
Human Resource Practice

Use this book to gain a thorough grounding in the key aspects of human resource management and develop the practical skills needed for a successful career in HR.

Erscheint bald

Buch

Telegraph Media Group (Tmg)
The Telegraph Tax Guide 2025

Get on top of your tax with the UK's bestselling tax handbook, learn how to complete self-assessment tax returns and discover advice on a range of tax saving tips.

lieferbar ab 27.5.2025.

Buch

Brad Klontz, Adrian Brambila
Stop Being Poor

PRAISE FOR START THINKING RICH "Dr. Brad and Adrian's Start Thinking Rich isn't for the weak-minded; it's for hustlers who have the courage to confront uncomfortable truths and make real changes. This bo…

lieferbar innerhalb 1-2 Wochen

Buch

Joseph H Davis
Coming Into View

An expertly crafted evaluation of forces shaping the economy over the coming decade and portfolio management strategies designed to harness them In Coming Into View: How AI and Other Megatrends Will Shap…

lieferbar ab 27.5.2025.

Buch

Adrian Raftery
101 Ways to Save Money on Your Tax - Legally! 2024 - 2025

THIS BOOK IS YOUR FIRST TAX DEDUCTION! WHY PAY MORE TAX THAN YOU HAVE TO? As the cost of living continues to put the squeeze on Australian households, 101 Ways to Save Money on Your Tax - Legally! 2024-25…

lieferbar innerhalb 1-2 Wochen

Buch

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